Versace’s Miami is the new luxury place where everybody is invited to make a journey to discover or rediscover the most luxury products by this high-end brand… from different perspectives. Versace, one of the most luxury brands in the world, just opened a new concept store designed by Gwenael Nicolas, a recognized interior designer, at Bal Harbor Shops in Miami.
This concept store welcomes all the visitors through a black and white façade that has the power to catch the attention of all the guests and also, Versace’s Miami gives a glimpse of the deep and lustrous modern interior design.
The Versace’s Miami store by Gwenael Nicolas showcases a dynamic and symbolic gold pillar that dignifies all the luxury atmosphere. In the building and creation of Versace’s Miami, the material which was used had to have the highest environmental and transparency standards. The result is a luxury interior design that shines through the use of golden elements that keep an open dialogue with the minimalistic design of the displays, all built in different white textures.
In the Versace’s Miami, there is a diamond-shaped pattern that is found on the ceiling, choreographing the flow of the shop and guiding visitors to fluently go from one room to another. The light shines from and with it while creating a hypnotic visual effect. Inside the Versace’s Miami store, shadows, reflections, and sparks become the texture and substance. Besides this and beyond the forest of vertical bronze strings, the shoe salon of Versace’s Miami contrasts with the entire store, featuring jewelry box-like aesthetics.
Gwenael Nicolas designed it taking consideration the visitor’s luxury lifestyle of Versace’s Miami and the hyper graphical items of the luxury brand and stand out all of them. With the main goal to bring and to improve the luxury product’s relevance and presence in this concept store, the displays of Versace’s Miami have been designed prudently with a limited palette of particular materials. Full of sophistication and personality, Versace’s Miami is one of the most outstanding and finest concept stores in Miami with a luxury interior design.