The world of luxury fashion is something that truly inspires us and, to make a review of the best of summer season, we made a curated selection of the best luxury fashion videos launched by top fashion brands, with its focus on the importance of make-up (Dior), perfumes (Chanel) and underwear (Tommy Hilfiger).
Rafael Nadal for Tommy Hilfiger: it all comes off
This month’s top video was issued by Tommy Hilfiger. It gathered more than 2,6M views thanks to Rafael Nadal. The tennis player indeed lent his face and body to Tommy Hilfiger underwear. In the locker rooms, the “king of Clay” is ready to (almost) take it all off…
Hugo Boss – Boss The Scent
Hugo Boss presented its new perfume for men : Boss The Scent. The long YouTube version of the video achieved the best interaction rate this month. The sensual video features Theo James and Natasha Poly. The Hollywood actor embodies the BOSS hero: confident in his physical presence and unselfconsciously aware of his allure.
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Dior Addict, The New Lipstick
This Dior Addict setting, in partnership with Jennifer Lawrence, is as successful on Instagram as it is on YouTube. The 10-second short YouTube video ranked 2nd per interaction rate.
Diesel Only The Brave, The Original Fragrance
Diesel reintroduced its top fragrance Only the Brave, featuring the Australian actor Liam Hemsworth. He embodies the man fighting his fears and forebodings in this short clip, which ranked 2nd per number of views and 4th in the combined ranking.
Collection Les Automnales: 2015 Makeup Tutorial – Chanel
The best video issued by Chanel makes us discover the latest Chanel eyeshadow collection Les Automnales and other eye make-up products. Chanel gained one place in the general ranking, making it to the 1st position in Teads’ luxury popularity mapping.
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