Besides from Maison&Objet, Boca do Lobo was also exhibiting at Imm Cologne, in a partnership with Delightfull. The international furnishing show ended sunday and yesterday our team took the day to enjoy the exquisiteness of the German city. Suddenly, we were enticed to escape from busy Mittelstraße through a magenta coloured gallery into an oasis of calmness, the world of APROPOS.
We found APROPOS – The Concept Store Cöln that offers a unique shopping experience with an area of more than 3000 sqm. We also discovered that a year after the opening in August 2004, APROPOS was awarded as the Store of the Year 2005.
Luxury labels for women and men like Saint Laurent Paris, DKNY, Dolce & Gabbana, Louboutin, Jimmy Choo, Alice & Olivia, Schumacher, Diane von Fürstenberg, Valentino, Etro among other luxury brands, staged in an ambience of modern design and antique individual items. Varnished floor, silvered walls and tables form the glittering surrounding for various lifestyle products.
Numerous events and periodical opening receptions of the gallery offer additional highlights. APROPOS surprises, is seduction and inspiration. Every start of the season APROPOS brings the hottest trends, the unexpected to you.
There is always a lot to discover. In the canopied and heated patio, you are invited to meet in the restaurant or chill out in the lounge. VIPs are frequently spotted and relevant magazines report periodically about the store. APROPOS The Concept Store is a creative fuss of luxury, originality and trends. APROPOS Cöln is cult.
Fashion and individuality, those were the main themes for Daniel Riedo and Klaus Ritzenhöfer, when they founded their company APROPOS in 1984. Their reliable sense of style and trends rapidly spread to other segments and resulted in a whole world of products that shall beautify life in every aspect.
The individual selection of items presents a unique spectrum – many of them are exclusively available just at APROPOS. Every start of the season is a firework display of ideas.
With an immaculate assortment of exquisite labels and the mixture of different segments, APROPOS proofs its expertise as being a trendsetter and envisioning a contemporary savoir vivre.